Our Approach to AI

Developing Artificial Intelligence for the real world

At Kinabase, we see AI as a powerful tool to support and enhance human expertise - not replace it. Our approach prioritises security, transparency and ethical considerations at every step - so you can enjoy the benefits of AI without compromising on trust or control.

Human-Centered AI

People first. Technology second.

Whether you're generating a report, or extracting tasks from emails, you can choose how (and if) you want to use AI. Kinabase uses AI to offer helpful suggestions, making your life easier.

We place people firmly 'in the loop', which means you can trust our AI to not act on your system unchecked.

Team members collaborating with AI assistant

Human-Centered AI

People first. Technology second.

Whether you're generating a report, or extracting tasks from emails, you can choose how (and if) you want to use AI. Kinabase uses AI to offer helpful suggestions, making your life easier.

We place people firmly 'in the loop', which means you can trust our AI to not act on your system unchecked.

CORE PRINCIPLES

Our Philosophy Towards AI

We believe that AI should be a tool to support you, which is why we've developed our approach with these principles in mind.

Empowering

AI works to support you, helping you automate repetitive tasks and gain deeper insights while keeping you in control.

Ethical & Transparent

AI suggestions never run without your approval, and the final decision always rests with you.

Secure

All data resides in UK-based data centres, protected by encryption and robust permission settings.

UK Government

Supported by Innovate UK

Our approach to AI has been recognised and supported through the prestigious Innovate UK BridgeAI program, enabling us to develop cutting-edge AI that transform business productivity.

£32m Innovate UK Initiative

Cambridge Kinetics was selected as part of a competitive £32 million government funding program designed to accelerate the adoption of AI in high-potential sectors across the UK.

Learn about our project

Research to Reality

Our BridgeAI project has successfully moved from research to implementation, with new AI features now available in Kinabase that maintain our principles of security, transparency, and human control.

Discover the outcomes

FAQ

Common Questions About Our AI Approach

Transparency is core to how we operate

Does Kinabase use my data to train AI models?

No. Your data is yours alone. We never use customer data to train our AI models. Our systems are designed to provide insights based on your specific data without sharing or pooling it with other organisations.

How does Kinabase ensure AI recommendations are reliable?

We combine industry-leading AI technologies with human oversight. Our AI suggestions are clearly labelled, and we provide transparency about the factors that influenced each recommendation, allowing you to make informed decisions.

What security measures protect AI-processed data?

All data processing occurs within our secure UK-based infrastructure. We implement end-to-end encryption, regular security audits, and strict access controls to ensure your data remains protected at all times.

Can I customise how AI features work in my organisation?

Absolutely. Kinabase provides granular controls that allow administrators to determine which AI features are available to which teams, ensuring alignment with your organisation's policies and preferences.